Privacy Policy
Thank you for choosing Anna K Beauty ("we", "us", "our"). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this privacy notice or our practices regarding your personal information, please contact us at annak77@aol.com.
When you visit our website https://www.annakbeauty.com (the "Website"), shop with us, or use our services (collectively, the "Services"), we appreciate that you are trusting us with your personal information. We take your privacy very seriously. In this privacy notice, we seek to explain in the clearest way possible what information we collect, how we use it, and what rights you have in relation to it. We hope you take time to read through it carefully, as it is important. If there are any terms in this privacy notice that you do not agree with, please discontinue use of our Services immediately.
This privacy notice applies to all information collected through our Services, as well as any related services, sales, marketing, or events.
Please read this privacy notice carefully as it will help you understand what we do with the information that we collect.
TABLE OF CONTENTS
WHAT INFORMATION DO WE COLLECT?
HOW DO WE USE YOUR INFORMATION?
WILL YOUR INFORMATION BE SHARED WITH ANYONE?
DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
HOW DO WE HANDLE YOUR PAYMENT INFORMATION?
HOW LONG DO WE KEEP YOUR INFORMATION?
HOW DO WE KEEP YOUR INFORMATION SAFE?
DO WE COLLECT INFORMATION FROM MINORS?
WHAT ARE YOUR PRIVACY RIGHTS?
CONTROLS FOR DO-NOT-TRACK FEATURES
DO CALIFORNIA RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
DO WE MAKE UPDATES TO THIS NOTICE?
HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
1. WHAT INFORMATION DO WE COLLECT?
Personal information you disclose to us
In Short: We collect personal information that you provide to us.
We collect personal information that you voluntarily provide to us when you:
Register on our Website or webs based forms
Express interest in obtaining information about us or our products
Participate in activities on our platforms (such as posting reviews, entering promotions, or contacting customer service)
Make purchases
Subscribe to our marketing communications
Or otherwise contact us
The personal information we collect depends on the context of your interactions with us and the choices you make. This personal information may include:
Names
Email addresses
Phone numbers
Postal addresses
Billing information and payment details
Beauty preferences and skin type information
Purchase history
Profile pictures (if provided)
Social media account information (if you choose to connect with us)
Age, date of birth, or age range (for product recommendations, healthcare and marketing)
Beauty concerns and interests
All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.
Information automatically collected
In Short: Some information—such as your Internet Protocol (IP) address and/or browser and device characteristics—is collected automatically when you visit our platforms.
We automatically collect certain information when you visit, use, or navigate our Services. This information does not reveal your specific identity (like your name or contact information) but may include:
Device and usage information (such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, and other technical information)
Information collected through cookies, pixel tags, and other tracking technologies
Information about your shopping behaviour (such as products viewed, items added to cart, and purchase patterns)
This information is primarily needed to maintain the security and operation of our platforms, for our internal analytics and reporting purposes, and to improve the overall experience of our Services.
2. HOW DO WE USE YOUR INFORMATION?
In Short: We process your information for purposes based on legitimate business interests, the fulfilment of our contract with you, compliance with our legal obligations, and/or your consent.
We use the personal information we collect for various business purposes. The primary purposes for which we use your information include:
To facilitate account creation and the authentication process
To process and fulfil orders, deliver products, and manage payments
To provide customer support and respond to inquiries
To send administrative information (such as order confirmations, product recall notices, or updates to terms and policies)
To personalise your experience (such as product recommendations based on your preferences and purchase history)
To administer our loyalty program and manage rewards
To send marketing and promotional communications (if you have opted in)
To enable user-to-user communications (such as product reviews and community features)
To run and operate our platforms and Services
To analyse usage patterns and optimise our offerings
To protect our Services, prevent fraud, and maintain security
To comply with legal obligations and resolve any disputes
3. WILL YOUR INFORMATION BE SHARED WITH ANYONE?
In Short: We only share information with your consent, to comply with laws, to provide you with services, to protect your rights, or to fulfil business obligations.
We may process or share your data that we hold based on the following legal bases:
Consent: We may process your data if you have given us specific consent to use your personal information for a specific purpose.
Legitimate Interests: We may process your data when it is reasonably necessary to achieve our legitimate business interests.
Performance of a Contract: Where we have entered into a contract with you, we may process your personal information to fulfil the terms of our contract.
Legal Obligations: We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process.
More specifically, we may need to process or share your personal information in the following situations:
Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
Affiliates: We may share your information with our affiliates, in which case we will require those affiliates to honour this privacy notice.
Business Partners: We may share your information with our business partners to offer you certain products, services, or promotions.
Third-Party Service Providers: We may share your data with third-party vendors, service providers, contractors, or agents who perform services for us or on our behalf and require access to such information to do that work (including payment processors, shipping companies, marketing providers, and analytics services).
4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
In Short: We may use cookies and other tracking technologies to collect and store your information.
We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. These technologies help us:
Keep track of your shopping cart
Remember your preferences and settings
Understand how users navigate our website
Measure the effectiveness of our marketing campaigns
Personalise your shopping experience
Enhance website security
We use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your device until you delete them).
You can set your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, some parts of our Services may not function properly. For more information about the cookies we use, please see our Cookie Policy on our website.
5. HOW DO WE HANDLE YOUR PAYMENT INFORMATION?
In Short: We process your payment information through third-party payment processors and do not store complete payment details on our servers.
When you make a purchase or attempt to make a purchase through our Services, your payment information is processed by our third-party payment processors. We do not collect or store your full credit card details.
6. HOW LONG DO WE KEEP YOUR INFORMATION?
In Short: We keep your information for as long as necessary to fulfil the purposes outlined in this privacy notice unless otherwise required by law.
We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise it, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
For customers with accounts, we generally keep basic account information (name, email, etc.) until you ask us to delete it. Purchase history is typically retained for tax and accounting purposes for up to 7 years.
7. HOW DO WE KEEP YOUR INFORMATION SAFE?
In Short: We aim to protect your personal information through a system of organisational and technical security measures.
We have implemented appropriate technical and organisational security measures designed to protect the security of any personal information we process. These measures include:
Encryption of sensitive data
Secure payment processing
Regular security assessments
Restricted access to personal information
Employee training on data protection
Physical security measures for our facilities
However, please also understand that no security system is impenetrable. While we strive to protect your personal information, we cannot guarantee the absolute security of data transmitted over the Internet or through any mobile application. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on our platforms.
8. DO WE COLLECT INFORMATION FROM MINORS?
In Short: We do not knowingly collect data from or market to children under 16 years of age.
Our Services are not intended for individuals under the age of 16. We do not knowingly collect personally identifiable information from children under 16. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us. If we become aware that we have collected personal information from anyone under the age of 16 without verification of parental consent, we take steps to remove that information from our servers.
9. WHAT ARE YOUR PRIVACY RIGHTS?
In Short: In some regions, such as the European Economic Area (EEA), United Kingdom (UK), and Canada, you have rights that allow you greater access to and control over your personal information.
Depending on where you are located, you may have certain rights regarding your personal information. These may include:
The right to access personal information we hold about you
The right to request correction of your personal information
The right to request deletion of your personal information
The right to withdraw consent where we are relying on consent to process your personal information
The right to request restrictions on processing of your personal information
The right to data portability (receiving a copy of your personal information in a structured, commonly used format)
The right to object to our processing of your personal information
Rights relating to automated decision-making and profiling
If you would like to exercise any of these rights, please contact us using the contact details provided below. Please note that we may ask you to verify your identity before responding to such requests.
If you are a resident in the European Economic Area or the United Kingdom, you also have the right to complain to your local data protection supervisory authority.
10. CONTROLS FOR DO-NOT-TRACK FEATURES
Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. No uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this privacy notice.
11. DO WE MAKE UPDATES TO THIS NOTICE?
In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.
We may update this privacy notice from time to time. The updated version will be indicated by an updated "Last Updated" date at the bottom of this page. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy notice frequently to be informed of how we are protecting your information.
12. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
If you have questions or comments about this notice, you may contact us by:
Email: annak77@aol.com Phone: 07835 626021
13. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
Based on the applicable laws of your country, you may have the right to request access to the personal information we collect from you, change that information, or delete it in some circumstances. To request to review, update, or delete your personal information, please submit a request by:
Emailing us at annak77@aol.com
We will respond to your request within 30 days.
Last Updated: May 2025